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Michelin Logo

(Png HD, Logo Meaning, Brand Overview)

IN Tire BrandsUpdated January 30, 2022

PresentCurrent Michelin Logo

Current Michelin Logo, Size: (1900x450)Download (PNG)

Michelin Logo Meaning

Bibendum, commonly referred to in English as the Michelin Man or Michelin Tyre Man, is the official mascot of the Michelin tyre company. A humanoid figure consisting of stacked white tyres, the mascot was introduced at the Lyon Exhibition of 1894 where the Michelin brothers had a stand, and is one of the world's oldest trademarks. The slogan Nunc est bibendum (Now is the time to drink) is taken from Horace's Odes (book I, ode xxxvii, line 1). He is also referred to as Bib or Bibelobis.

Brand Overview

Founded: 1889

Founder: Édouard Michelin, André Michelin

Headquarters: Clermont-Ferrand, France

Official Site:

Michelin is a French multinational tyre manufacturer based in Clermont-Ferrand in the Auvergne-Rhône-Alpes région of France. It is the second largest tyre manufacturer in the world after Bridgestone and larger than both Goodyear and Continental. In addition to the Michelin brand, it also owns the Kléber tyres company, Uniroyal-Goodrich Tire Company, SASCAR, Bookatable and Camso brands.

Related: The Largest Tire Manufacturers in the World

Learn More: Michelin Wiki

Other Michelin logo


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PresentMichelin Group logo “A better way forward”

Michelin Logo, Size: (2000x450)Download (PNG)


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The name of the plump tire-man has entered the language to describe someone obese or wearing comically bulky clothing. (e.g. "How can I wrap up warm without looking like the Michelin Man ?")

Today, Bibendum is one of the world's most recognised trademarks, representing Michelin in over 150 countries.

PresentCurrent Michelin Man

Michelin Man logo, Size: (700x1000)Download (PNG)


Michelin Man logo, Size: (1000x1350)Download (PNG)

While attending the Universal and Colonial Exposition in Lyon in 1894, Édouard and André Michelin noticed a stack of tyres that suggested to Édouard the figure of a man without arms. Four years later, André met French cartoonist Marius Rossillon, popularly known as O'Galop, who showed him a rejected image he had created for a Munich brewery — a large, regal figure holding a huge glass of beer and quoting Horace's phrase "Nunc est bibendum". André immediately suggested replacing the man with a figure made from tyres. Thus O'Galop transformed the earlier image into Michelin's symbol.

1898-PresentMichelin Man Evolution

Michelin Man Evolution

Bibendum's shape has changed over the years. O'Galop's logo was based on bicycle tyres, wore pince-nez glasses with lanyard, and smoked a cigar. By the 1980s, Bibendum was being shown running, and in 1998, his 100th anniversary, a slimmed-down version became the company's new logo. He had long since given up the cigar and pince-nez. The slimming of the logo reflected lower-profile, smaller tyres of modern cars. Bib even had a similar-looking puppy as a companion when the duo were CGI animated for recent American television advertisements.

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